Annually renewing target audience of gap year students | CanGap Association
top of page
  • Facebook
  • Twitter
  • YouTube
  • Instagram
Selfie in the Park

Get your program in front of gap year students who are ready to experience the real world.

We connect your organization to a highly targeted and annually renewing audience of young adults, families and educators across Canada.

You know the value of experiential learning for young adults. And hey, so do we!

That’s why we partner with organizations like yours who offer transformative and purposeful experiences and training across Canada and around the world for young people looking to do something different. Together, we support students in deepening their cultural awareness, self-awareness, thirst for adventure and the development of new skills.

 

As a CanGap partner, you’re not just introduced to our growing community of students and families, you’re also invited to share your knowledge, give potential participants a taste of your programming, and support the gap year movement through our virtual and in-person events, awareness resources, and virtual experiences.

Our students and families ask our team daily what program is the best option for their upcoming gap year. If we don’t know about you, neither will they!

Our Reach Across Canada

*Based on students, young adults, families and educators across Canada from 2022/23 school year

260K+

YOUTUBE VIEWS

11K+

PODCAST DOWNLOADS

125K+

WEBSITE TRAFFIC

6K+

PARTNER DATABASE (PROGRAMS PAGE)

19K+

EVENT IMPRESSIONS

6K+

EMAIL LIST

Our partner onboarding process

Step One

Complete our Partner Interest Form so we can get to know you, your values, your vision and your mission.

Step Two

If we’re a match, you’re in! Choose between our basic and our maximum reach marketing packages.

Step Three

Set-it-and-forget-it. After sending your marketing assets, we do the work for you throughout the year, funneling hot leads your way.

How we support your brand visibility

Basic Reach

$750 +HST per school year

Digital Marketing

  • Program Partner database listing

  • Posting on CanGap social accounts (1x/year)

  • Marketing video included in partner playlist on YouTube Channel (up to one minute)

Networking Opportunities

  • Quarterly Gap Year Brunch invitation: our virtual networking event for connecting with partners, sharing industry insights, upcoming opportunities and more

Maximum Reach

$1400 +HST per school year

Everything in basic, plus:

  • Posting on CanGap social accounts (2x/year)

  • Feature episode on The Gap Year Podcast + YouTube recap video

  • Included in targeted email sequences following results from our Travel and Program quizzes (brings in over 300 leads/year)

Gap Year Kit

(physical kit of resources mailed to schools across Canada)

  • Half page ad in toolkit booklet

Educator & Guidance Counselor Booklet

(PDF resource emailed to educators and guidance counselors across Canada)

  • Half page ad  

Website Promotion

  • Landing page (accessible from our program database) with inclusion of marketing video embed (up to one minute) and direct CTA button

In-person events (Expos and Launch)

  • Table with 2 representatives

  • 30-second speaking opportunity or video played

  • Promotional postcard

Virtual Events

  • Host a workshop (Launch - once a year, Expos - 4 per year)

CanGap partners are also required to complete 2-hours of Anti-Oppression training as part of our larger community goal of creating a more diverse and inclusive gap year movement.

CanGap also offers an Anti-Oppression micro-certification showcasing your commitment to social, racial, and political justice, and leading as an ally alongside diverse youth, families and educators across Canada. To obtain the certification, it is required to have a CanGap facilitated Anti-Oppression workshop for your team at an additional cost. Our team will follow-up with you in regards to how you'd like take action in your anti-oppression work following your partnership agreement.

pexels-keira-burton-6146978.jpg

Marissa Ireland

Katimavik

3+ year partner

“CanGap provides an extra push in our goal to create a national awareness of Katimavik’s programs for young adults. We see CanGap as a valuable resource in that it is one of the go-to guides for young folks looking for opportunities during their gap year.”​

Barbara Baird

Official Languages Programs

3+ year partner

“The benefits go beyond what's being paid for. We're reaching students who wouldn't be at career fairs or post-secondary institutions which is normally where we recruit.”

Get noticed among a highly targeted and yearly renewing audience of young adults (ages 17 - 30), families, and educators across Canada.

 

Apply to become a 2024/25 CanGap Partner.

pexels-ron-lach-10494722.jpg

See who's already in our partner community

No two partners are competition. Together, we support each other monthly in understanding upcoming trends, accessing new insights and data, and providing collaboration opportunities so that every organization thrives.

bottom of page